SEO and Business Listings
Search Marketing Strategies
SEO and Business Listings are the key to search marketing strategy. These strategies try get you you ahead in where you appear in online search engine results. Search engines strive to create the best user experience possible, providing the most relevant, useful information based on the user’s search terms. If they didn’t, users would no longer rely on them for information.
This is good news: the more relevant, informative and useful user experience you create, the better the chances that search engines will serve your pages. By practicing good search engine optimization (SEO) habits, you can continually work to increase your search engine results page (SERPs) position.
Why Local SEO is critical
Google Local SearchSearch engines strive to create the best user experience possible, providing the most relevant and useful information based on the user’s search terms. If they did not, users would no longer rely on them for information. 50% of consumers who do a local search on mobile devices for a business, visit that store within a day. It is essential that your website ranks highly on Google's search engine results page and Google’s ‘Local 3-Pack’.
Why business listings are important
Business CitationsConsumers depend on accurate listings when searching for a local business online. Incorrect business listings lead to lost sales opportunities, frustrated consumers and weakened search rankings. In fact, 73% of consumers stated that they loose trust in a brand when an online listing shows incorrect information.
If you have any questions about SEO and Business Listings, feel free to contact Preferred Digital Solutions.