Digital advertising comes in many different varieties, including display advertising (those web banners next to your favorite Youtube videos), sponsored ads (such as those on Google and Facebook), and of course, search ads—just to name a few!
So where do you start?
While there are so many online options to choose from, reaching your intended audience will still require a little bit of work. Luckily, using digital advertising to get your message across is easier than you think.
Target only the best opportunities
Advertising to everyone is expensive and inefficient. Instead, we use cutting-edge technologies to promote your business to a hyper-targeted audience, including competitors’ customers, people nearby, past customers, and more—without compromising consumer privacy along the way.
Track phone calls and store visits
Closing a sale often starts with customer interactions. With Digital Advertising, we track specific keywords in every phone conversation to gauge your customer’s intent to purchase (e.g. “make a reservation” or “book a room”). Furthermore, we know when your ads result in actual store visits.
Let us take care of it all for you
Our experienced advertising professionals will take care of all the heavy lifting for you, including creating campaigns, designing graphics, targeting the right people, reviewing data to optimize over time, and generating revenue reports so you know it’s working.
Focus on revenue
Don’t get sidetracked with impressions and clicks—you want real customers spending real dollars. Our monthly reports clarify how much revenue you’ve generated based on your average customer value.
If you have any questions about Digital Advertising, feel free to contact Preferred Digital Solutions.